Blog SIG

Dai comodi pasti pronti di alta qualità agli snack a base vegetale, in che modo le tendenze di oggi possono plasmare il packaging di domani? Scopritelo nella nostra nuova serie Prodotti food nelle confezioni in cartone.

Distinguersi dalla massa significa trovare la soluzioni più efficaci per raccontare il proprio marchio. Ma come capire cosa funziona meglio nel tuo caso? Continua a leggere la nostra puntata di Emergere Nell’Omnichannel.

Nella seconda parte di Emergere Nell’Omnichannel, ci occupiamo del design delle confezioni. Quanto influisce il packaging sul comportamento del consumatore e cosa stanno facendo i produttori per consentire che i loro prodotti abbiano successo?

In the final part of our Seizing Opportunities series, we recap the global trends presenting a world of possibilities for brands and producers

Previously, in our Seizing Opportunities series, we saw how consumers are calling for more trust and transparency. Now, we turn to the growing demand for sustainability

Following on from our previous Seizing Opportunities story, exploring the effect of growing global consumption, we look at key products in demand amongst consumers

In part three of our World of Water series, we take a look at why more consumers are switching from high-calorie, sugar-loaded sodas to beverages offering added health benefits like functional, flavoured near-water drinks.

In part two of our World of Water series, we look at why consumers are increasingly turning to more premium and responsibly-sourced water drinks

In part one of our World of Water series, we begin our journey into the evolving tastes and trends of water, exploring its ever-growing appeal as a product

With India’s economy booming, the country’s food and beverage industry is transforming as it attempts to answer a new era of consumer demands

Premium is no longer just about price. It's the promise of exceptional quality and experience, fuelling a growing taste for unique, value-added products All over the world, consumers are increasingly looking for a tas...