The value of smart dispensing
The use of technology is fast becoming a must-have for food service. Today, it has grown to become an integral part of how outlets operate, and the adoption is only likely to increase. In the last couple of years, over 56% of restaurant owners have made investments in technology to enhance customer experience and boost efficiency. And more than 4 in 10 operators plan to ramp up their investments in equipment or technology to increase productivity.
Smart beverage dispensing has been making a difference in this segment for years now, with the pandemic accelerating the adoption even further. Let’s recap the different ways in which smart beverage dispensing delivers value for all stakeholders.
Make way for smart dispensing in food service
We all know that smart technology is transforming food service. However, beverage dispensing in itself is an age-old phenomenon going back more than 100 years. Needless to say, the technology was very different then. So, what does smart beverage dispensing really mean today? How are technical advancements in dispensing technology adding to the core value offerings and popularising adoption?
Can smart dispensing elevate products?
Yes, it actually can. From ensuring consistent product quality to getting inside the mind of the consumer and personalising their beverages, smart dispensing can help elevate products in multiple ways. The digital capabilities of a smart dispensing machine along with precise dosing and closed-loop systems help maintain product quality and improve offerings across the portfolio.
How can smart dispensing optimise foodservice operations?
Customer experience rules food service. But in an era of customised orders and low turnaround time, ensuring customer delight is tough for employees. Smart dispensing technology makes a difference by automating and simplifying parts of the process. It also helps streamline routine tasks, allowing employees to focus on customer service and enhancing the experience in food service.
Sustainability first with smart dispensing
Sustainability is a complex challenge for food and beverage products. From sourcing to energy efficiency, every aspect counts. Smart dispensing can address some key challenges by enabling manufacturers to ship less in the first place. With shelf-stable packs, food safety is achieved without refrigeration. But how does all this add up to reduce the environmental footprint of beverages?
Brand building via smart dispensing
Consistent customer experience, especially in food service, is vital for brand building. With digitally capable smart dispensing technology, brands can not only deliver consistent quality and personalised service across locations and outlets but also elevate their offerings with data-based insights. How else does smart dispensing help deliver on brand promise to boost brand loyalty?
The acceleration of technology adoption in food service signals an era where smart dispensing technology will be even more widely used, offering advanced level of personalisation and data-based product development. However, only time will tell how its use evolves in different scenarios, from retail to restaurants.
Watch out for trends in food service in our A View Through the Consumption Lens series. Subscribe to our exclusive bi-weekly newsletter to get the story and other interesting insights about the industry in your inbox.
- July 06, 2023