SIG Blog

In part three of Time Travel with Packaging, we explore how promotional offers on packs can make consumers feel valued.

In our new series Time Travel with Packaging, we look at how packaging often becomes a differentiator through fun elements that engage beyond practical aspects.

To stand out from the crowd means finding the best ways to showcase your brand. But how can you figure out what works best for you? Read on in our Stand Out on Omnichannel review.

In part three of our Plant-based Shift series, we profile millennials and Generation Z, the two main consumer groups driving demand for plant-based foods and beverages

In the final part of our Changing Tastes series, we recap all our stories so far and also look ahead to some of the next big trends on the radar

In part one of The Big Questions series, a collection of stories imagining the future of the food and beverage industry, we take a look at how packaging could evolve in the coming decades