SIG Blog
Stay ahead on the key topics shaping your business, with news and stories designed to inform, inspire and innovate the food and beverage industry.
Tag: Drinksplus
oktober 03, 2018
The superfood surge
The hunger for superfoods is growing globally with consumers driving a demand for nutrient-rich products offering perceived health benefits Superfoods. Few food terms have caused quite so much craze and controversy bu...
april 23, 2018
A new sensation
Consumers are looking for more sensory-rich products and experiences, making textures one of the biggest food and drink trends of the year. When it comes to food and drink products today, it’s all about the experience...
februari 02, 2018
The next generation of products
In the first of our new VISION series, Markus Boehm, SIG's CMO, discusses what product innovation and differentiation really mean to producers now and in the future Why is product innovation becoming so important?...