SIG Blog

In our Navigating the Next Normal round-up, we look back on all the ways the COVID-19 pandemic has changed life for consumers and manufacturers

In the fifth part of our ongoing Navigating the Next Normal series, we examine how multiple behavioural shifts and trends have evolved during the pandemic

In part four of Navigating the Next Normal, we look at the growing adoption of conscious consumption. Why are people taking more care than ever before when it comes to their purchases, and what effect is this having on global industries? Read on to find out.

In the third part of our Navigating the Next Normal series, we look at the effects working from home and distance learning have had on consumers, as well as touch upon the unique challenges and opportunities this presents for businesses.

In part two of our Navigating the Next Normal series, we discuss the effects of pandemic-induced digital acceleration on consumer behaviour and retailing.

In part one of our Navigating the Next Normal series, we discuss how consumption patterns and shopping habits have transformed in light of the COVID-19 pandemic. What trends have emerged, and how are global industries reacting?