SIG Blog

The hunger for superfoods is growing globally with consumers driving a demand for nutrient-rich products offering perceived health benefits Superfoods. Few food terms have caused quite so much craze and controversy bu...

Consumers are looking for more sensory-rich products and experiences, making textures one of the biggest food and drink trends of the year. When it comes to food and drink products today, it’s all about the experience...

In the first of our new VISION series, Markus Boehm, SIG's CMO, discusses what product innovation and differentiation really mean to producers now and in the future Why is product innovation becoming so important?...