A world of opportunities
In the final part of our Seizing Opportunities series, we recap the global trends presenting a world of possibilities for brands and producers
Throughout our Seizing Opportunities series, we’ve explored some of the biggest trends in the food and beverage industry today. We looked at how they’re impacting brands and producers. We’ve revealed the range of opportunities they’re creating. And we’ve highlighted how SIG can help you realise them with our packaging, technology, services and solutions. Here’s a rundown of the essential trends and opportunities to know…
Making the most of megatrends
Global consumption. Health and convenience. Food trust and transparency. And sustainability. All of these megatrends have had a huge impact on the food and beverage industry and are set to continue doing so in the years ahead. And at SIG, we’re there to help brands and producers navigate this ever-changing market.
Growing consumption
Over the last century, the global population has more than quadrupled. Coupled with a growing global middle class, we can expect demand for food to double by 2050. And for food and beverage producers to scale up, stage agile and be prepared for every eventuality, they need fully flexible systems and solutions.
Craving health and convenience
Among the many factors shaping consumers’ purchasing decisions is the increasing desire to improve health and wellbeing. And a requirement to buy products that fit into on-the-go lifestyles. So how can producers create premium products that add perceived value while being easy to consume – anytime and anywhere?
Building trust through transparency
As producers look to scale up while launching products that meet the increasingly varied demands of consumers, they also need to manage more complex and fragmented supply chains. To ensure greater food safety and build more consumer trust, they need to be transparent across every stage of their production.
Driving sustainable growth
Today’s consumers are increasingly swayed by products that can help them lead a more sustainable lifestyle. They want to reduce their footprint on the environment, and they want clear and honest information about sustainable practices and processes. We explore why packaging is the right place to start.
Ready to seize a world of opportunities for your business? Get in touch or take a look at our innovative solution platforms designed to capitalise on the latest consumer and industry trends – and help you stay one step ahead.
Want more stories like this sent straight to your inbox? Subscribe to the SIGnals Update, our exclusive bi-weekly newsletter.
- November 26, 2020